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BACKGROUND: In December 2006 we visited Lian Island to study tourism potential and upgrading.  The island was then and remains a no-car tourism destination accessible only by boat.

CHALLENGE: To preserve the natural integrity of the site while providing control planning to accommodate an influx of tourists.

LESSONS LEARNED: It is always a challenge of doing tourism planning in China to keep a good balance between near-future benefits and far-future goals.   Also, the government is selling land parcels to make profit, how to assemble and motivate a variety of landowners and make they cooperate to create an integrate image for the whole tourism destination is a big challenge.

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